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open In a bid to help product managers and marketers in the BFSI and consumer segments understand their customers, ET Wealth conducted one of the largest surveys in the domain: Retail Investors’ & Consumers’ Survey (RICS). "This is an excellent initiative to educate and inform people about building personal wealth," said Minister of State for Finance Jayant Sinha, while releasing the survey report in Delhi last week.
The survey was carried out among 10,000 consumers and was spread across metropolitan cities, tier-2 and tier-3 towns. The report brought out interesting insights on various aspects of personal finance behaviour, habits and attitudes. While only 3% of the respondents invested in commercial properties, 53% preferred an apartment or independent house/plot, and 55% took home loans. An eye-opener was the fact that 49% still considered insurance as an investment product, while a pleasant surprise was the fact that more and more people are investing in mutual funds. For details, queries or subscription/ordering of the survey report or series, visit our website, www.economictimes.com/order_survey, or drop an e-mail with your contact details and query at surveysales@timesinternet.in.
Which of the following saving products do you hold?
Savings bank account 86%
Savings account in post office 11%
Savings bank account with FD 43%
Current account 9%
None of the above 3%
In which of the following products have you invested?
Bonds 9%
Jewellery 22%
Bank FD 40%
Shares 44%
Insurance 49%
Mutual Funds 48%
PPF 41%
Recurring deposit 24%
None 13%
In which instrument are you planning to invest in the next year?
47% MFs
46% Shares
27% PPF
20% Bank FDs
16% Recurring deposits
12% Gold/silver
17% None of the above
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